Harsh Shah, Abhinav Niwalikar, and Tharageswari Soundarapandian. “The Role of Augmented Reality in Influencing Consumer Purchase Intention: A Conceptual Analysis”. Journal for ReAttach Therapy and Developmental Diversities, vol. 5, no. 1, Jan. 2022, pp. 315-8, doi:10.53555/jrtdd.v5i1.3603.